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| Contact : |
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| Alagappa University
- Course Structure |
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Master Of Business Administration
(Tourism) |
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Semester I |
1.1 Mangement concepts
1.2 Organizational Behaviour
1.3 Managerial Economics
1.4 Quantitative methods
1.5 Business Environment
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Semester II |
2.1 Basics of tourism
2.2 Economics of tourism
2.3 Social Aspects of tourism
2.4 Ecological and environment aspects
of tourism
2.5 Tourism Attractions
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Semester III |
3.1 Tourism and Accommodation
3.2 Tourism and transportation
3.3 Tour operation and travel agent
3.4 tourist behaviour
3.5 quality in tourism
3.6 Tourism Marketing
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Semester IV |
4.1 Tourism Entrepreneurship
4.2 Tourism Project Management
4.3 Institutional Frame work of tourism
4.4 Global Tourism
4.5 Emerging Issues in tourism
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